North America Road Logistics ES&OP

This copyrighted case* was a finalist for the CSCMP 2012 Supply Chain Innovation Award™.The logistics marketplace has changed and presents new challenges for companies who rely on logistics services to ship their products to provide premier service to their customers. The Dow Chemical Company (“Dow”) has made a breakthrough application of Executive Sales & Operations Planning (ES&OP) concepts for supply chain logistics to progress transformational goals and operational stability. A combined team from Dow’s Supply Chain Operations and Technology Center developed the innovative work processes, tools, and structure for executing a Logistics ES&OP process to balance business logistics demand and supply.Please note: Case study fees are nonrefundable.*© 2012 Council of Supply Chain Management Professionals (CSCMP). Permission is granted by CSCMP to duplicate case study materials for classroom use only to members of CSCMP who are designated by CSCMP as Educator Members. Case study materials may not be sold by any party other than CSCMP. Except as described in this paragraph, no part of the case study materials may be reproduced, stored in a retrieval system, or transmitted in any form by any means without written permission from CSCMP. The case materials may not be uploaded to any public server, online service, network, or bulletin board without prior permission from CSCMP.
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